Student Branding Blog – Dan Schawbel The Student Branding Blog is the #1 resource for career and personal branding advice for high school, college and graduate students. This blog, with the support of experienced college career counselors and recent graduates, will help students capitalize on their own unique abilities.

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The Importance of Variety: 36 Ways to Expand Your interests

Much of personal branding centers around upholding a consistent image. While consistency is essential to strong brands, we must remember that variety is also essential to maintaining a balanced existence.
Below are 36 ideas to enhance and add variety to your daily activities. These are simply reminders that we must remain open to new concepts, people, [...]

10 Personal Branding Books

In my opinion, people don’t read enough books. I rarely spend more than a few hours a week with book in hand, which is hugely disappointing considering at one point in time I powered through 4 or 5 novels a month. So, my post today is a list of personal branding books I think you [...]

Employers Will Check Your Online Identity

January 28, 2010 was the 4th annual Data Privacy Day. The Microsoft-sponsored “holiday” was established to raise awareness and educate consumers regarding online privacy issues. In accordance with the day, Micosoft also released survey results detailing consumers’ online web use and privacy.
The survey revealed that the majority of employers do use the Internet to check [...]

Managing a Busy Workload With Effective Study Habits

Being a college student was one of the busiest times of my life. There is so much going on for most students in college: studying for exams, completing homework assignments, writing papers, attending career fairs, getting involved in student organizations,  working part or full-time jobs, volunteering, paying bills, cooking, cleaning and holding all other responsibilities [...]

Personal Branding: It’s Not All About You

The subject of Personal Branding draws its share of critics.
I have heard claims that personal branding is all self-promotion and arrogance and that it holds little substance.
While everyone is entitled to their opinion, I do think these positions are missing the mark on what it means to develop and market your personal brand. Developing your [...]

College grads: Be open to internships, alternative options

This week was an exciting one for me.
I was offered a job and am now officially employed as a full-time public relations specialist at an agency in Neenah, Wis.
I’m not going to pretend the last few months have been easy. I am a May 2009 UW-Madison graduate. After graduation, I had no desire to move [...]

New Semester Resolution #1: Get Your Professors to Know You

There are hundreds of things students can do to “turn over a new leaf” for the  approaching semester. In college, I went through my laundry list at the start of almost every new semester: “Go to every class, join student organizations, volunteer, maintain a strict study schedule, etc….”. Did I ever do EVERYTHING? No. But [...]

Crafting an Online Portfolio

An online portfolio is an excellent way to showcase your work and stand out in the crowded job market. A portfolio isn’t just for design or art students—almost any major can benefit.
An online portfolio should include anything that would be of interest to a potential employer and would help demonstrate your abilities and experience—important school [...]

Let Your Inhibitions Be Your Guide

We all have reservations.
I’m afraid of not saying the right thing at the right time.
I freeze up when I have to make decisions.
I obsess over my health because I’m afraid of getting sick.
I’m terrible at asking for help.
Public speaking is the worst for me.
I sometimes get nervous on the phone.
I’m afraid of not being [...]

Twitter Basics Part 2: Furthering Connections

Sites like Twitter make it easier for people to showcase their skills, interests, and experiences, as well as connect with hundreds- even thousands- of like-minded individuals.
In my last two posts, I discussed Twitter basics, such as setting up your Twitter account and starting to tweet, and how to participate in Twitter hashtag conversations. Today [...]

  • Dan Schawbel

    Dan Schawbel is the founder of the Student Branding Blog, the leading personal branding expert for Gen-Y, the best-selling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is an Assistant Brand Manager at Time Inc. Home Entertainment where she manages brand extension projects for numerous publications including Sports Illustrated Swimsuit and People.

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