Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.



Maximizing YOUR Impact in the Workplace

Due to a couple recent articles written by young professionals, the overall reputation of millennials has taken a hit in recent weeks. Already a controversial generation, the articles by Taylor Cotter and Cathryn Sloane drew ire and criticism from all over and ignited the debate of millennials feeling entitled, arrogant, and even delusional. While I [...]


5 Tips to Hit the Ground Running after Graduation

As we head into summer, my Facebook feed has been filled with photos of my friends graduating from college. While the photos exude celebration, achievement, and pride (and rightfully so), the status updates that have followed or preceded these photos tell a much bigger story. Many recent grads are finding themselves unsure about the next [...]


The Art of Balancing Ambition and Success

Recently, I was having a discussion with a close friend who was mildly discouraged by his current situation at the company he was interning with. We then went through his reasons and something seemed off. He was discouraged because while he was a major part of the team and thriving in his role (and being [...]


Young Professionals: Bring New Ideas to Your Team

As a young professional in today’s world of digital media, you may be tasked with greater responsibilities as companies and brands are relying a great deal on fresh perspectives, innovation, and the ability to be agile on new initiatives. While you may be granted greater responsibilities and opportunities, the trust factor is not always there. [...]


Which Type of Employee are You?

Defining your role in the workplace Many of us in social media and business worry about our brand in terms of how those in our industry view us. So much so, that we forget about our brand in the workplace. On any team or in any office, every person has a brand or role that [...]


Building Career Confidence

I realize that some of my previous posts for this blog have been saturated with a “go get ‘em” message where I express my ideals that the world is your oyster and you can do whatever you want. That being said, I realize this is not always the case, especially for students. Although rare, I [...]


Perception is Everything

Over the one-week break I had from work after the holiday, I enjoyed my down time, but I was itching to get back into the office and start 2012 off with a bang. In fact, I may have been a little too eager. On Monday, January 2nd (a federal holiday) I went into the office [...]


How To: Use the Holidays to Your Advantage

It is just about Christmas Day, Hanukkah has begun, and the holiday lights are in full glow everywhere you look. While this time of the year is stressful, it also the most joyous for nearly anyone not named Scrooge. I, myself love the holidays and can’t seem to get enough of those Bing Crosby Christmas [...]


Embracing the Entrepreneurial Mindset

A lot of the time when students are trying to differentiate themselves from the pack they find themselves asking; “Okay, what is my angle or hook that will impress professionals?” Too often, that answer comes down to GPA and being a member of a small organization. I was at the Future of Entrepreneurship Education Summit [...]


Building Connections Not Contacts: Networking 101

Networking is one of, if not the greatest, skill an ambitious student can possess as they prepare for life after dorm rooms, classes, and fraternity parties. That being said, networking is not just as simple as meeting people and handing out business cards. Nor is your networking measured in the amount of business cards you [...]


Building a Brand, not a Business

When taking on a new project, every student should ask themselves why they are dedicating their time to said project, and what do they hope to benefit from the experience.  As a student, if your answer to the benefits is made up of dollars and cents, you are probably not off to a good start. [...]


How To: Manage the Big Three Social Networks

For a student, and any professional for that matter, there are three essential networks that are a must to have an active presence on. Without much surprise, they are Facebook, Twitter, and Linkedin. Each is extremely important for one’s online presence, but each has a distinct purpose. The question you must ask yourself though is: [...]


Owning Your Brand and Your Voice

Before I start, I would just like to thank Dan, Melissa, Chelsea and all of you for welcoming me into the Student Branding Community. Student branding is a major passion of mine and I look forward to sharing insights and conversation with all of you. Cheers, Harrison Having just been a member and leader of many [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.

  • Connect With Dan

  • Chelsea Rice

    Chelsea Rice is the editor-in-chief of the Student Branding Blog. She began her work for just before graduating from Boston University, where she studied journalism and minored in international relations.

  • Connect With Chelsea

  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
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