Student Branding Blog – Dan Schawbel The Student Branding Blog is the #1 resource for career and personal branding advice for high school, college and graduate students. This blog, with the support of experienced college career counselors and recent graduates, will help students capitalize on their own unique abilities.

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Pack Lightly, But Substantially

Job related skills and valuable lessons can come from internships, jobs, and college activities. However, as most social entrepreneurs know and some college students forget, sometimes the most valuable lessons and important benefits are not measured in financial or career-related terms.
Up in the Air
Over the weekend, I had an opportunity to watch George Clooney’s movie [...]

Facebooking for Internships

The unlocked potential of social media for networking and career exploration has been widely written about on StudentBranding.com (for examples, see here and here). Melissa Kong, similarly, wrote a great article this week about learning to exercise moderation as you learn to take advantage of the full benefits of social media. Her article, however, got me thinking [...]

Public Speaking: Choosing a Medium

Learning how to be persuasive in front of large crowds starts with an honest self-assessment. What is your motivation for wanting to become a better communicator? What strengths do you exhibit as an orator? What specific things would you like to improve?
The answers to these questions, however, are merely a starting point. Some of history’s greatest orators [...]

Resumes: An Exercise in Letting Go

When you get to college, do your high school achievements matter? In the grand scheme of things, they do- they have shaped your aspirations and habits that have made you successful. However, as you progress through your college career, high school achievements and activities become less relevant as you acquire additional work and internship experience.
Despite [...]

Job Search: Google’s Three Creative Tools

Online job hunting for job-seekers can be a challenge. But, despite the current economic reality,  job-seekers should not shy away from taking a creative approach toward their job search. The toughest part is finding an initial approach that works for you.
Generally, people gravitate toward large career databases- like the one at your college or on [...]

Internships: 3 Small Ways to Show Great Initiative

Initiative matters. Most firms require that their future employees be self-starters who can show initiative on their own or as part as a team. But as a student who is just beginning to craft a resume and work experiences, how can initiative be redefined, expressed and noticed once you secure an internship?
The key to this [...]

Interviewing: The Airport Test

At the Airport…
There are four kinds of people that you may encounter at the airport when you have a delay: the uninterested, uninteresting, interested, and the interesting.  
- The uninterested curl up with their book or close off conversation by turning on their iPod. They retreat into their world of solitude without saying a word.
- [...]

The Six Weapons of Understanding

True networking comes from a deeper understanding and appreciation of people. As a peer career advisor, I frequently hear students voicing their concerns that “networking” elicits hesitation, which is drawn from a fear of appearing superficial. This can be remedied- not through the memorization and thoughtless practice of small-talk techniques, but rather, an understanding of consistent behavioral patterns [...]

The Value of a Liberal Arts Degree

I see raised eyebrows when I sing the praises of a liberal arts education. A flood of questions arise. How will you find a job after graduation? What did you do besides read deep books over the past four years? What skills does a liberal arts degree give you in the workforce?
Those questions are all relevant [...]

  • Dan Schawbel

    Dan Schawbel is the founder of the Student Branding Blog, the leading personal branding expert for Gen-Y, the best-selling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is an Assistant Brand Manager at Time Inc. Home Entertainment where she manages brand extension projects for numerous publications including Sports Illustrated Swimsuit and People.

  • Connect With Melissa

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