Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.



My Love/Hate Relationship with Being “Open”

I’m going to admit it.  I have a love/hate relationship with the word “open.”  I know hate is a strong word and I’ve been told that the opposite of love is actually indifference, but depending upon the day and the situation, my feelings for the word “open” are much stronger than indifference.  I sometimes actually [...]


Job Rejection…..Until We Meet Again

In the world of campus recruiting, it’s likely that a recruiter will see a student multiple times.  Between interviews, professional functions, and on-campus recruiting efforts, a student could have several interactions with the same recruiter. Depending upon the outcome of these interactions, seeing a recruiter again may or may not be an experience a student [...]


Do You Have Room to Negotiate Salary?

Although I’ve had students ask my opinion about negotiating starting salaries, I was somewhat caught off guard when a student I offered a position to actually called me back to negotiate. I’m a big believer that “a closed mouth doesn’t get fed”, so I definitely respected the student for initiating the conversation. Similar to many [...]


Standing Out During a Career Fair

Career Fairs can be challenging and overwhelming for students. At the same time, career fairs are great for students to find internships and permanent positions because there are so many employers in the same place at the same time. In order to ensure that you receive the most value from your career fair experience, consider [...]


Tell Me a Memorable Story

Recognizing that recruiters meet a plethora of candidates, it is essential that you maximize your time with them and ensure that you stand out. One of the easiest ways for you to do so is to tell a story during your interview. I know it may sound odd, but trust me–a recruiter may not remember [...]


The Benefits of Professional Organizations

Hyatt Hotels Corporation is a proud sponsor of the National Society of Minorities in Hospitality (NSMH). Our recruiters attend the organization’s regional and national conferences every year. As a result, the students who are members of this organization have multiple opportunities to network with our team. These students have such an advantage because not only [...]


It’s the Little Things

I’ve witnessed candidates making so many simple mistakes lately that Alexander Pope’s popular quote, “To err is human, to forgive is divine,” has been at the forefront of my mind.    I recognize that sometimes a candidate deserves the benefit of the doubt and believe me, I’ve overlooked candidates rushing into interviews flushed and late, [...]


Conquering the Phone Interview

  Not everyone is a fan of the phone interview.  I’ve been on both sides, as a recruiter and a candidate, and even for me, they’re my least favorite type of interview.  I believe I connect better and present myself more effectively in person than on the phone.  Recognizing that the phone interview will most [...]


The Public or Private Profile Debate

  I love social media!  I’m sure I’m not alone in saying that a fair amount of my daily news intake comes via Twitter. When the East Coast was hit by an earthquake over the summer, I felt the earth move in my office, but it was the tweet I received 10 seconds later that [...]


Deciding On A Different Direction

  Currently, close to 30 students represent Hyatt Hotels Corporation on campus.  These individuals have all completed undergraduate internships with Hyatt, received stellar recommendations, and have strong aspirations to continue their career with us upon graduation.  Their role is one that we don’t take lightly.  Student Ambassadors are important to our brand and ensure we [...]


Entering the Professional World in 2012

New Year’s Eve is one of my favorite days of the year. I love the celebration, the feeling of anticipation, and the excitement of what’s to come. Although I’m excited to see what 2012 brings, I’m sure that there are tons of recent college graduates that are even more excited than me. They will enter [...]


Turning a Business Card Into a Relationship

I give my business card to a ton of students each semester.  Sometimes I hear from the students who ask for my card, and sometimes I don’t!  I often wonder why a student asks for a business card and then doesn’t reach out to me.  It seems like such a wasted effort!   But yesterday a [...]


Strong First Impressions Require Preparation

Career fairs, student conferences, and industry events are all great venues to meet those who work within and recruit for your future organization.  These events can be overwhelming due to so many students clamoring for the attention of a potential industry contact.  Therefore it’s essential that you set yourself apart from other attendees and make [...]


What Questions Do You Have For Me? Part II

I’m pretty passionate about the Q&A portion of an interview.  It’s the time when a candidate can ask their recruiter pertinent questions and learn more about their future organization.  Although most candidates invest time preparing for the interview, researching the company, perhaps considering possible answers to interview questions, I find that many candidates neglect to [...]


What Questions Do You Have For Me?

The Q&A portion of an interview is not only a time for you to gain additional insight, it’s also an opportunity for you to further impress your recruiter and conclude the interview on a positive note.  Some candidates ask questions that are carefully thought out and show how well prepared they are for the interview. Other [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.

  • Connect With Dan

  • Chelsea Rice

    Chelsea Rice is the editor-in-chief of the Student Branding Blog. She began her work for just before graduating from Boston University, where she studied journalism and minored in international relations.

  • Connect With Chelsea

  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs