I’ve been talking a lot about social media in my posts. I have discussed Facebook privacy settings, Twitter basics 101 and Twitter hashtag conversations. This is because social media is very powerful- it can help (or hinder) your personal brand.
Today I want to introduce you to a site called Brazen Careerist. Many of you may be familiar with the site, and if you’re not, here is a description:
“Brazen Careerist is a Generation Y-targeted career site that uses social networking to showcase job seekers’ ideas and potential over their background and experience. Brazen Careerist “levels the playing field” for Generation Y by reversing the disadvantage these candidates have faced on other online career sites where experienced Gen Xers and Baby Boomers appear more employable. For recruiters and hiring managers, Brazen Careerist will offer unique deep insight into the critical thinking skills, ideas, knowledge, and peer influence of high performing Generation Y candidates whose potential would not be discoverable from an online resume.”
How does it work?
The Brazen Careerist team defines the site as a “career management tool for next generation professionals.” Your Brazen profile is your personal branding platform on the site. All your Brazen Careerist activity—such as commenting on blog posts or in groups—are featured on your profile feed. This is where Brazen’s “your ideas are your resume” slogan comes from. All your Brazen activity streams onto your profile for the community to see. You can even sync your Brazen and Twitter accounts to include Twitter updates on you Brazen profile feed.
Your profile also hosts your resume, interests, goals, specialties and Facebook and LinkedIn connections. Brazen is especially valuable to those in the blogging community because it allows to you syndicate your blog feed to your profile, connect with other bloggers and potentially have a post featured on the site.
Here are 10 more ways to become a Brazen Careerist rockstar. You can also learn how to use Brazen Careerist to get a job, build your network and read other success stories here.
Personal Branding on Brazen Careerist
Establishing a strong presence on Brazen Careerist can help you further your online brand.
Who can see your Brazen Careerist profile? Essentially, anyone in the social media community:
- Employers and recruiters
- Peers at work or in your field
- Entrepreneurs seeking collaboration
- People looking for expert opinions
Brazen Careerist offers a brief overview of how to use the site to further your personal brand. Of course, the best way to learn how to use the site is to jump right in. Brazen is a niche social network comprised of close connections, but don’t be intimidated by the already established tight-knit group. Jump right into the community: introduce yourself to others, comment on blog posts, become “fans” of others, be active in Brazen groups and then take the Brazen Careerist connections to other social networking sites. You will find there is no better way to connect with the Gen Y social media community than by using Brazen Careerist.
Now, go check it out for yourself.
Cassie is a May 2009 University of Wisconsin-Madison Ag Journalism graduate. She recently unfolded her passion for public relations during her short stint as a PR consultant for a Madison, Wis. area non-profit and is looking to dive into the field professionally. Find Cassie on Twitter, BrazenCareerist, and LinkedIn.