Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Those who Read, Lead

True or false? I say true. People who read tend to know more, are more articulate and have stronger interpretative skills than those who do not. Reading is a way for you to learn and grow and challenge ideas and notions. It exposes you to different perspectives, it teaches you about different subjects, and it’s [...]

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One Resume Does Not Fit All

Fit. It’s funny how much effort we put into fit in our everyday life–if our clothes are too big, we bring them to a tailor so that they fit; if we’re thrown into a new environment, we may change our approach so we fit in with the crowd. Why then, when it comes to the [...]

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Conquering the Phone Interview

  Not everyone is a fan of the phone interview.  I’ve been on both sides, as a recruiter and a candidate, and even for me, they’re my least favorite type of interview.  I believe I connect better and present myself more effectively in person than on the phone.  Recognizing that the phone interview will most [...]

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Resume Writing for Entertainment Careers

So you are interested in working in the entertainment industry, but don’t know where to start.  In addition to having experience in the field and access to a strong professional network, you will need to create a resume. Although many standard resume writing rules apply, your resume will have a slightly different look and feel. [...]

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The Essential Interview Check List: 9 Steps To Ensure You’re Prepared

You have an interview tomorrow–what should you do to ensure you’re prepared?  Other than the obvious interview preparation (researching the company etc.), here are some organizational tips that will make “interview day” go smoothly: Select your attire. Decide what you are going to wear at least one day before the interview.  If you have not [...]

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How Do You Say Thank You?

In a recent conversation with a friend, we started talking about how the notion of sending a thank you card is almost extinct or only a small subset of people send thank yous nowadays (excusing wedding thank yous, though those are starting to feel a little impersonal too.) So why am I telling you this? [...]

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Is Your Personal Brand… Personal?

Personal branding should be unique. Personal branding should be remarkable. Personal branding should be… personal. Instead, it seems the goal of most building an online personal brand is working toward neutral, non-confrontational–boring, even. We scrub our Facebook pages, sanitize and corporatize our Linkedin summaries, and make our resumes read like clones of everyone else’s resume. [...]

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Hiring Process: Is Follow Up the Key to Your Success?

College graduates who are new to the hiring process often ask about how long they should wait to follow up during the hiring process. After all, there is a fine line between making a friendly inquiry while demonstrating continued interest in the job and running the risk of being perceived as overly aggressive. While each [...]

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Ready, Set, Go: Maximizing Your Spring Semester

Today marks the beginning of Spring semester for my students @LoyolaChicago. Some are returning to campus with internship or job offers in-hand, while others are still on the hunt for their dream career. Regardless of where you may be in your career journey, here are a few tips to maximize the upcoming semester. If you [...]

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Building Career Confidence

I realize that some of my previous posts for this blog have been saturated with a “go get ‘em” message where I express my ideals that the world is your oyster and you can do whatever you want. That being said, I realize this is not always the case, especially for students. Although rare, I [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

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  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs