Student Branding Blog – Dan Schawbel The Student Branding Blog is the #1 resource for career and personal branding advice for high school, college and graduate students. This blog, with the support of experienced college career counselors and recent graduates, will help students capitalize on their own unique abilities.

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How and Why to Impress Your Instructors

In my last article, “Building Your Brand in Class,” I suggested that one of the ways you can build your brand in class is to earn the respect and recommendation of your instructor.  I have written letters of recommendation for some of my students that made them look very impressive. When I do that, I [...]

New Semester Resolution #1: Get Your Professors to Know You

There are hundreds of things students can do to “turn over a new leaf” for the  approaching semester. In college, I went through my laundry list at the start of almost every new semester: “Go to every class, join student organizations, volunteer, maintain a strict study schedule, etc….”. Did I ever do EVERYTHING? No. But [...]

Building Your Brand in Class

What you do in your classes can help you create and establish your personal brand. Remember, your brand is your value- what you can do uniquely well to help others address issues or solve problems that matter to them.
Here are some things that you can do while you are still in school that will help [...]

Ask for Help

Do you have a subject at school that you’re terrified of? I do. Math. The word alone makes me cringe. During my last year in college, after struggling in math classes since elementary school, I finally learned how to succeed. I asked for help.
Determined to make the best of my senior year of college, [...]

Learning Doesn’t Stop in Class

Be a sponge. Read outside of class. Class reading is important, but it is not the only thing you should read. Read books, blogs, newspapers and magazine articles. Be current. Know what is going on in the world.
Read the Classics
Know the classics. This is important for internships, classes and job interviews. People will talk about classic [...]

Help Employers See the Value of Your Study Abroad Experience

Studying abroad while in college can be an amazing experience. I spent six months in Santiago, Chile in college and it was one of the best things I did during my four years.
Studying abroad is such a life-changing experience that is often difficult to put into words. Employers, however, are looking for you to articulate [...]

Major Decisions: How To Make Them

You’ve gotten into college…but now what?
Most likely for the first time in your academic life, you are inundated with choices on what classes to take. Most colleges offer hundreds- if not thousands- of courses every semester, in broad subjects like biology and English as well as very specific subjects you may never have even heard [...]

What’s Your Brand with Faculty?

Last week Oklahoma State University had its annual homecoming celebration, and interestingly, this year’s theme was called Branded for Life. I also recently discussed faculty networking and the referral of students with colleagues and employers. This got me thinking about how students present themselves as, well, students to faculty and campus staff- and how that might [...]

The Value of a Liberal Arts Degree

I see raised eyebrows when I sing the praises of a liberal arts education. A flood of questions arise. How will you find a job after graduation? What did you do besides read deep books over the past four years? What skills does a liberal arts degree give you in the workforce?
Those questions are all relevant [...]

  • Dan Schawbel

    Dan Schawbel is the founder of the Student Branding Blog, the leading personal branding expert for Gen-Y, the best-selling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is an Assistant Brand Manager at Time Inc. Home Entertainment where she manages brand extension projects for numerous publications including Sports Illustrated Swimsuit and People.

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