Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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On-Campus Jobs: Student Leader Roles

In my last post, I wrote about the benefits of one specific type of on-campus job: the general office position. With training now in full swing for some of our student staff, I thought I would focus on the benefits of student leader positions on campus. What do I mean by “student leader positions?” I [...]

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Making Time for Your Internship

Although I’m protesting and clinging to every ray of sunshine, soon summer will be over and we’ll all be back on campus. With the return to campus, you may be faced with the tough task of balancing classes, studying, and group projects with valuable internship hours. Recognizing the importance of carving out time for everything, I [...]

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On-Campus Jobs: Benefits of Office Work

Ready or not, the new school year is right around the corner and it’s time to start getting ready. In addition to school supplies and dorm/apartment furnishings, an on-campus job should be on your list of things to find (if you don’t already have a job). While internships get the bulk of our attention, on-campus [...]

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Did I Choose the Wrong Career? Help!

“Your work is to discover your work and then with all your heart to give yourself to it.” – Buddha For some people, choosing a career is easy. For as long as they can remember, they always wanted to be a chef or a doctor or a teacher or a police officer. But, for others, [...]

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Learn to Appreciate Your Own Brand

I just returned from my summer vacation to California. It was great to be away and to take a short break from work before the fall semester begins. While I enjoyed my vacation, I was glad to get home. This summer, I learned that vacations can do two different things: they can help you appreciate [...]

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Dreaming the Dream – Part 1

Let’s talk about career dreams.  In part one, we will explore what it takes to pursue our dreams.  Then, in part two, we will give the pursuit a bit of context with a slight reality check.  One of my favorite movies is A Knights Tale (2001 Columbia Pictures).  The movie is about a young peasant, [...]

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Your Graduate Brand, a Major Decision

Many of you may have just finished “walking” at your graduation. Your friends and family were there for your big moment. Congratulations! What’s next? The economy is tough, no? Many of you are deciding between entering the job market or going to graduate school. For those of you who decide to go to graduate school, [...]

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Where Do Majors Meet Careers?

“What is the best major?” This is one of the most common questions I get from college students these days. When I ask them what they mean by “best,” they usually clarify that by saying, “the one that pays the most.” Given today’s economy, this is not surprising. What is surprising is the expression on [...]

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Professional Organizations on Campus can Launch Your Career

At the beginning of your college career, you probably arrived on campus excited about the adventure before you – ready to take on the academic challenge, eager to make new friends and anxious to check out the nightlife. But now that things have settled down, you realize that you’re doing more than “just going to [...]

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Navigating Your Career: I’m a Junior, What’s Next?

Note: This is the third post of a four-part series to help college students ensure their marketability in the industry upon graduation. Part two focused on what steps students need to take in their sophomore year. Now that you are a college junior, graduation almost seems to be within reach. You’re starting to realize that [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

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    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
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