Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.



Resumes – Gangnam Style!

You (and 520 million other people) have watched the video on YouTube, making “Gangnam Style”  the third most watched video ever. Maybe you can do the “horsey dance” or have seen people ranging from  British Prime Minister David Cameron to  Google’s executive chairman Eric Schmidt show off the moves.  Who would have predicted a cheesy video from an [...]


Extracurriculars – Résumé Do or Don’t?

Glee club, sports, debate team– when you were applying to college, these activities could make or break getting you into the school of your choice. But when it comes to job applications do your extracurricular activities hold any merit with employers? The answer is…it depends. Not all employers are going to be impressed with your [...]


Start Off Your Career on the Right Foot

As the manager of Viacom’s Internship Program, I’ve been able to witness hundreds of students’ first steps – literally. I’ve witnessed their first steps into our building, as well as their first steps into a possible career.  Often, employees forget that this may be a student’s first time interning or working in a major corporation. [...]


ReTweet, +1 and Share Your Way to a Personal Brand

This time of year, most students are excited about the fresh start to a new school year. However, many are also anxious about fitting in classes, homework, clubs, Greek life, internships, a job, a social life, networking and yes, building that all-important personal brand everyone is telling them is so important. The latter issue is [...]


Should your Social Media Profiles be Connected?

I love Twitter!  It’s probably my favorite social network.  I have Twitter searches set up for each of the schools that I recruit at for Corporate Management Trainees and Interns.  This is one of the ways I stay connected to what is going on at each university. The Scenario It’s through one of these searches [...]


Maximizing YOUR Impact in the Workplace

Due to a couple recent articles written by young professionals, the overall reputation of millennials has taken a hit in recent weeks. Already a controversial generation, the articles by Taylor Cotter and Cathryn Sloane drew ire and criticism from all over and ignited the debate of millennials feeling entitled, arrogant, and even delusional. While I [...]


5 Tips to Hit the Ground Running after Graduation

As we head into summer, my Facebook feed has been filled with photos of my friends graduating from college. While the photos exude celebration, achievement, and pride (and rightfully so), the status updates that have followed or preceded these photos tell a much bigger story. Many recent grads are finding themselves unsure about the next [...]


No Summer Internship? No Problem!

Greetings to you all! I’d like to thank Michele Posehn for all of contributions to the Student Branding Blog and for her introduction as she passed the Sodexo baton to me in her last post. I look forward to sharing career advice and job hunting strategies with you! As we move forward together, I welcome [...]


Oh the Places We’ve Been: College Graduation

I think of Dr. Seuss around this time of year and his book, Oh the Places You’ll Go.  Many receive it as a graduation gift, a sort of inspirational read to remind you of the infinite possibilities that await as you’re handed your degree.  What Dr. Seuss fails to reflect on is how the places [...]


Conquering Your Jabberwocky – Part II

Recently we followed Alice down the rabbit hole into Wonderland.  This week, we are going to apply some lessons learned from Alice, particularly how to move past our fears. The Jabberwocky is an appropriate analogy for our fears.  It has “jaws that bite,” which could be construed as words that pierce our psyche and wound [...]


Job Rejection…..Until We Meet Again

In the world of campus recruiting, it’s likely that a recruiter will see a student multiple times.  Between interviews, professional functions, and on-campus recruiting efforts, a student could have several interactions with the same recruiter. Depending upon the outcome of these interactions, seeing a recruiter again may or may not be an experience a student [...]


Tips for Introductions and Networking Offline

In your everyday world, the casual encounters of your daily routine can open up a network of connections with limitless possibilities. Consider some of the common–and not so common–places where people are networking offline in my last post, “Advance Your Career with Community Contacts.”  So, now that you know where to look for contacts, how [...]


Do You Have Room to Negotiate Salary?

Although I’ve had students ask my opinion about negotiating starting salaries, I was somewhat caught off guard when a student I offered a position to actually called me back to negotiate. I’m a big believer that “a closed mouth doesn’t get fed”, so I definitely respected the student for initiating the conversation. Similar to many [...]


Conquering Your Jabberwocky

“Beware the Jabberwock, my son! The jaws that bite, the claws that catch!” ~ Lewis Carroll (Through the Looking Glass) ____________________________________ Each of us struggles, in some way, with our journey to grow up and find our place in the world.  We may not want to admit it, but we have various insecurities, pressures, problems, and [...]


Advance Your Career with Community Contacts

You tweet. You’re on LinkedIn. You’ve got the online networking thing down. But what about offline? Are there some local networking opportunities to consider? Consider your everyday life. You shop, you vacation, and you dine out; in all of those situations, you are encountering people. Life is the original social platform–minus the 140 characters. I [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.

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  • Chelsea Rice

    Chelsea Rice is the editor-in-chief of the Student Branding Blog. She began her work for just before graduating from Boston University, where she studied journalism and minored in international relations.

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