Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Two Unexpected Ways to Get a Graduate Education

Here’s a solution for soon-to-be and recent college graduates who want to move ahead professionally despite the challenges of finding a job in today’s weak economy: Get more education credentials. And I don’t mean grad school in the traditional sense. Not that there’s anything wrong with getting a master’s degree (it can certainly help you make more money). But [...]

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Don’t Let Finals Get To You – 5 Tips

Can you see the light at the end of the tunnel?! The semester is almost over! Here are 5 finals tips for you. Top 5 Finals Tips 5. Review your study guide – sounds simple, right?! Not all professors expect you to blindly go through all the lessons from the semester. Some will let you [...]

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On-Campus Jobs: Benefits of Office Work

Ready or not, the new school year is right around the corner and it’s time to start getting ready. In addition to school supplies and dorm/apartment furnishings, an on-campus job should be on your list of things to find (if you don’t already have a job). While internships get the bulk of our attention, on-campus [...]

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Did I Choose the Wrong Career? Help!

“Your work is to discover your work and then with all your heart to give yourself to it.” – Buddha For some people, choosing a career is easy. For as long as they can remember, they always wanted to be a chef or a doctor or a teacher or a police officer. But, for others, [...]

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Make Goalsetting a Trending Topic

Have you made any personal goals lately? If not, I’d stongly encourage you to do so! Goals are the reasons why corporations and certain individuals are successful. Without them it is very easy to float through life without purpose. They can be as personal as lose 15lbs before Labor Day, or read one book a [...]

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Dreaming the Dream – Part 1

Let’s talk about career dreams.  In part one, we will explore what it takes to pursue our dreams.  Then, in part two, we will give the pursuit a bit of context with a slight reality check.  One of my favorite movies is A Knights Tale (2001 Columbia Pictures).  The movie is about a young peasant, [...]

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Look for a Campus and a Brand

In a previous post, I provided some suggestions on selecting an appropriate and complementary major in your graduate program to build your personal brand. If you are at the point of selecting a major, you are most likely accepted to or enrolled in graduate school already. If you are not already in the “graduate loop” [...]

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Compliments and Complements Help Build Your Brand

Yes, there is a difference between these two words. They represent two types of skills, skills you will need to be successful in business and successful in graduate school. Graduate school provides you with the opportunity to fine tune these brand building skills over the course of your studies and easily translate them to the [...]

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Turning Setbacks into Comebacks

He’s being called “the best guy golf has ever seen” and is “setting a standard for his generation.” Twenty-two year-old Rory McIlroy lit up the U.S. Open on Sunday, shooting an all-time tournament low. He smashed records and tied others, leading many to dub him the next Tiger Woods. He’s poised to take the golf [...]

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Your Graduate Brand, a Major Decision

Many of you may have just finished “walking” at your graduation. Your friends and family were there for your big moment. Congratulations! What’s next? The economy is tough, no? Many of you are deciding between entering the job market or going to graduate school. For those of you who decide to go to graduate school, [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

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    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
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