Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Are you learning everything you need to know?

Most students begin college thinking they’ll learn everything they need to know for their future careers in the classrooms on campus. While you’ll gain considerable knowledge learning facts and figures, theories and policies, you’ll also develop critical thinking skills, learn to work in teams, build leadership skills and begin to see the bigger picture as [...]

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Tell Me a Memorable Story

Recognizing that recruiters meet a plethora of candidates, it is essential that you maximize your time with them and ensure that you stand out. One of the easiest ways for you to do so is to tell a story during your interview. I know it may sound odd, but trust me–a recruiter may not remember [...]

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How Grad Students Should Approach the Job Search

So you’re in a grad program and before you know it you’ll have your degree. The next step, of course, is to find a job where you can start putting that knowledge to good use–but how do you do that? I recently spoke with the director of graduate programs at a prestigious university. She shared [...]

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Personal Branding: Time to Reflect and Move Forward

Now it’s back to school and you’re wrapping up the start of a new semester. It’s exciting to think you’re a little wiser and one step closer to graduation. But are you ready? Have you thought about what’s next, short-term and long-term? Do you need to bring your grades up to apply to that graduate [...]

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Two Unexpected Ways to Get a Graduate Education

Here’s a solution for soon-to-be and recent college graduates who want to move ahead professionally despite the challenges of finding a job in today’s weak economy: Get more education credentials. And I don’t mean grad school in the traditional sense. Not that there’s anything wrong with getting a master’s degree (it can certainly help you make more money). But [...]

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Don’t Let Finals Get To You – 5 Tips

Can you see the light at the end of the tunnel?! The semester is almost over! Here are 5 finals tips for you. Top 5 Finals Tips 5. Review your study guide – sounds simple, right?! Not all professors expect you to blindly go through all the lessons from the semester. Some will let you [...]

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On-Campus Jobs: Benefits of Office Work

Ready or not, the new school year is right around the corner and it’s time to start getting ready. In addition to school supplies and dorm/apartment furnishings, an on-campus job should be on your list of things to find (if you don’t already have a job). While internships get the bulk of our attention, on-campus [...]

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Did I Choose the Wrong Career? Help!

“Your work is to discover your work and then with all your heart to give yourself to it.” – Buddha For some people, choosing a career is easy. For as long as they can remember, they always wanted to be a chef or a doctor or a teacher or a police officer. But, for others, [...]

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Make Goalsetting a Trending Topic

Have you made any personal goals lately? If not, I’d stongly encourage you to do so! Goals are the reasons why corporations and certain individuals are successful. Without them it is very easy to float through life without purpose. They can be as personal as lose 15lbs before Labor Day, or read one book a [...]

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Dreaming the Dream – Part 1

Let’s talk about career dreams.  In part one, we will explore what it takes to pursue our dreams.  Then, in part two, we will give the pursuit a bit of context with a slight reality check.  One of my favorite movies is A Knights Tale (2001 Columbia Pictures).  The movie is about a young peasant, [...]

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Look for a Campus and a Brand

In a previous post, I provided some suggestions on selecting an appropriate and complementary major in your graduate program to build your personal brand. If you are at the point of selecting a major, you are most likely accepted to or enrolled in graduate school already. If you are not already in the “graduate loop” [...]

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Compliments and Complements Help Build Your Brand

Yes, there is a difference between these two words. They represent two types of skills, skills you will need to be successful in business and successful in graduate school. Graduate school provides you with the opportunity to fine tune these brand building skills over the course of your studies and easily translate them to the [...]

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Turning Setbacks into Comebacks

He’s being called “the best guy golf has ever seen” and is “setting a standard for his generation.” Twenty-two year-old Rory McIlroy lit up the U.S. Open on Sunday, shooting an all-time tournament low. He smashed records and tied others, leading many to dub him the next Tiger Woods. He’s poised to take the golf [...]

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Your Graduate Brand, a Major Decision

Many of you may have just finished “walking” at your graduation. Your friends and family were there for your big moment. Congratulations! What’s next? The economy is tough, no? Many of you are deciding between entering the job market or going to graduate school. For those of you who decide to go to graduate school, [...]

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Jump-Starting Your Job Search with Twitter

Twitter groups. For many, they serve as a way to connect and brainstorm with a group of like-minded professionals. For those on the job hunt, they serve as a referral to a first-round interview. The following is a real-life example of how a student, who is now a colleague, leveraged a Twitter group to jump-start [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Chelsea Rice

    Chelsea Rice is the editor-in-chief of the Student Branding Blog. She began her work for StudentBranding.com just before graduating from Boston University, where she studied journalism and minored in international relations.

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  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs