Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Resume Writing for Entertainment Careers

So you are interested in working in the entertainment industry, but don’t know where to start.  In addition to having experience in the field and access to a strong professional network, you will need to create a resume. Although many standard resume writing rules apply, your resume will have a slightly different look and feel. [...]

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The Essential Interview Check List: 9 Steps To Ensure You’re Prepared

You have an interview tomorrow–what should you do to ensure you’re prepared?  Other than the obvious interview preparation (researching the company etc.), here are some organizational tips that will make “interview day” go smoothly: Select your attire. Decide what you are going to wear at least one day before the interview.  If you have not [...]

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Ready, Set, Go: Maximizing Your Spring Semester

Today marks the beginning of Spring semester for my students @LoyolaChicago. Some are returning to campus with internship or job offers in-hand, while others are still on the hunt for their dream career. Regardless of where you may be in your career journey, here are a few tips to maximize the upcoming semester. If you [...]

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Building Career Confidence

I realize that some of my previous posts for this blog have been saturated with a “go get ‘em” message where I express my ideals that the world is your oyster and you can do whatever you want. That being said, I realize this is not always the case, especially for students. Although rare, I [...]

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The Public or Private Profile Debate

  I love social media!  I’m sure I’m not alone in saying that a fair amount of my daily news intake comes via Twitter. When the East Coast was hit by an earthquake over the summer, I felt the earth move in my office, but it was the tweet I received 10 seconds later that [...]

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No Mincing Words on Your Resume

I know that graduation and internship search season is right around the corner when I start seeing a lot of students for resume help. Even over the winter break, I’ve been busy with appointments, the majority of which have been for resumes. I’ve come to really enjoy these appointments. Resume writing is (or should be) [...]

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Guest Post on LinkedIn and Student Branding from RHL.org

Personal promotion in college is extremely important. Anyone visiting this website is aware that going to college is about finding a career just as much as it is about acquiring an education. It’s a competitive world out there and to be successful it is essential to do more than just go to class and get [...]

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Live Your Passion: Anna Maltby, Associate Editor at SELF Magazine

I met Anna Maltby in 2007 when we were both interns at Time for Kids Magazine. After spending several months checking facts, laughing over lunches, and running around the city to collect stories with her, I just knew Anna was destined for journalism greatness. Anna is currently the Associate Health Editor at SELF Magazine. She [...]

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Live Your Passion: AJ Vaynerchuck, Co-Founder of VaynerMedia

AJ Vaynerchuk is a co-founder of VaynerMedia, a social media agency that focuses on community management and social media strategy.  AJ runs daily operations at VaynerMedia, while also serving as the key contact for many VaynerMedia clients. AJ also serves as an advisor to several startups, including WakeMate and Forrst.  In the interview below, he answers my questions about [...]

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Live Your Passion: Rachel Phillips, Founder of Music Crossing Borders

Rachel Phillips is the Founder and Executive Director of Music Crossing Borders, an inspiring nonprofit organization that teaches and inspires children in underprivileged circumstances to achieve their social and academic potential through music education. Rachel answers my questions about start-up success, delegating, and trusting your gut. MK: Tell me about how you started Music Crossing Borders (MCB). [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

  • Connect With Melissa

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  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs