Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Developing a Vogue Career

It has been a few weeks since all the buzz surrounded Madonna’s half-time performance at the Super Bowl. While Madonna certainly has her detractors who believe she is too old to be an entertainer, there is no doubt that Madonna is still talent-packed and thriving. Madonna burst onto the scene in the 1980s as a [...]

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Pack Your Boxes – You’re Moving!

With graduation approaching in May for many seniors, you’re probably starting to think about what lies ahead for the summer. Some of you may move home temporarily, others might be planning to stay more permanently. If your home town is experiencing slow job growth or has a very competitive entry level market, you may want [...]

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It’s the Little Things

I’ve witnessed candidates making so many simple mistakes lately that Alexander Pope’s popular quote, “To err is human, to forgive is divine,” has been at the forefront of my mind.    I recognize that sometimes a candidate deserves the benefit of the doubt and believe me, I’ve overlooked candidates rushing into interviews flushed and late, [...]

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Are Employers Taking Advantage of the Difficult Job Market?

Does the weak economy of the last few years mean that employers are taking advantage of recent grads looking for their first full time job?  It’s clear to me that some employers are seizing on this opportunity (if you can call it that) to make low or even insulting job offers to entry level candidates. [...]

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One Resume Does Not Fit All

Fit. It’s funny how much effort we put into fit in our everyday life–if our clothes are too big, we bring them to a tailor so that they fit; if we’re thrown into a new environment, we may change our approach so we fit in with the crowd. Why then, when it comes to the [...]

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Conquering the Phone Interview

  Not everyone is a fan of the phone interview.  I’ve been on both sides, as a recruiter and a candidate, and even for me, they’re my least favorite type of interview.  I believe I connect better and present myself more effectively in person than on the phone.  Recognizing that the phone interview will most [...]

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Resume Writing for Entertainment Careers

So you are interested in working in the entertainment industry, but don’t know where to start.  In addition to having experience in the field and access to a strong professional network, you will need to create a resume. Although many standard resume writing rules apply, your resume will have a slightly different look and feel. [...]

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The Essential Interview Check List: 9 Steps To Ensure You’re Prepared

You have an interview tomorrow–what should you do to ensure you’re prepared?  Other than the obvious interview preparation (researching the company etc.), here are some organizational tips that will make “interview day” go smoothly: Select your attire. Decide what you are going to wear at least one day before the interview.  If you have not [...]

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Is Your Personal Brand… Personal?

Personal branding should be unique. Personal branding should be remarkable. Personal branding should be… personal. Instead, it seems the goal of most building an online personal brand is working toward neutral, non-confrontational–boring, even. We scrub our Facebook pages, sanitize and corporatize our Linkedin summaries, and make our resumes read like clones of everyone else’s resume. [...]

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Hiring Process: Is Follow Up the Key to Your Success?

College graduates who are new to the hiring process often ask about how long they should wait to follow up during the hiring process. After all, there is a fine line between making a friendly inquiry while demonstrating continued interest in the job and running the risk of being perceived as overly aggressive. While each [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

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    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
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