Student Branding Blog – Dan Schawbel The Student Branding Blog, part of the Personal Branding Network, is the #1 resource for career and personal branding advice for high school, college and graduate students.

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Social Networks and Your Job Search (Part 3)

I started off by introducing some of the newer ways employers are using social networks in my first post, Social Networks and Your Job Search (Part 1). In my next post, Social Networks and Your Job Search (Part 2), I gave you some tips on what you can do with your profiles and networks to get [...]

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Standing Out During a Career Fair

Career Fairs can be challenging and overwhelming for students. At the same time, career fairs are great for students to find internships and permanent positions because there are so many employers in the same place at the same time. In order to ensure that you receive the most value from your career fair experience, consider [...]

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Realize Your Full Potential

Are you a college student or recent grad who is ready to gain the clarity and confidence to unlock your full potential, so that you can live a life of meaning and purpose?  This week we received a great update from a live-your-dream-or-die-trying kind of gal who also used to be a part of our StudentBranding [...]

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Are you learning everything you need to know?

Most students begin college thinking they’ll learn everything they need to know for their future careers in the classrooms on campus. While you’ll gain considerable knowledge learning facts and figures, theories and policies, you’ll also develop critical thinking skills, learn to work in teams, build leadership skills and begin to see the bigger picture as [...]

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Tell Me a Memorable Story

Recognizing that recruiters meet a plethora of candidates, it is essential that you maximize your time with them and ensure that you stand out. One of the easiest ways for you to do so is to tell a story during your interview. I know it may sound odd, but trust me–a recruiter may not remember [...]

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Social Networks and Your Job Search (Part 2)

So you’re all signed up, now what? My last post, Social Networks and Your Job Search (Part 1), was dedicated to introducing some of the newer ways companies are opening themselves up by sharing the basics of LinkedIn, Facebook and Twitter. Now that you have the basics, let’s move on to what else you can [...]

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Is Your Resume Lost in Translation?

I was an English major, so it goes without saying that I love words. But, words can also be detrimental. As a job seeker, words can lead to your downfall if you’re not using the right ones on your resume or in your cover letter. As a college student, you’re likely to have summer jobs that [...]

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How Grad Students Should Approach the Job Search

So you’re in a grad program and before you know it you’ll have your degree. The next step, of course, is to find a job where you can start putting that knowledge to good use–but how do you do that? I recently spoke with the director of graduate programs at a prestigious university. She shared [...]

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A Career Navigation System

Last week, I had to travel across the state to pick up a purchase. Since it was dark, I had to use a navigation system instead of the printed directions I had brought–this made me a bit uncomfortable because I wanted to be able to see where I was going. While on my drive, I was [...]

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The Art of Balancing Ambition and Success

Recently, I was having a discussion with a close friend who was mildly discouraged by his current situation at the company he was interning with. We then went through his reasons and something seemed off. He was discouraged because while he was a major part of the team and thriving in his role (and being [...]

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.


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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is also the Marketing Director at Baking for Good, an online bakery that donates 15% of the proceeds from every sale to a charity of the customer's choice.

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  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs