Student Branding Blog – Dan Schawbel The Student Branding Blog is the #1 resource for career and personal branding advice for high school, college and graduate students. This blog, with the support of experienced college career counselors and recent graduates, will help students capitalize on their own unique abilities.

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Networking for Introverts

I am a self-proclaimed introvert and proud of it! Being an introvert doesn’t mean that I hide away and my only friends are my fish, but just that when I’m exhausted and my energy bank is depleted I need to be alone or with a single trusted friend to re-energize.  It also means that large [...]

Think Like a PR Person

When it comes to finding a job, it’s not the most qualified person who gets the offer. It’s the person that does the best job marketing their skills.
I’m part of a local organization that happens to have a lot of public relations professionals among its members. From them, I’ve been able to learn more about [...]

#EntryLevelTweet: Your Job Search in 140 Characters

I know what you’re thinking: there’s no way to give meaningful career advice in 140 characters.  I generally agree with you.  But Heather Huhman’s new book, #EntryLevelTweet, defies the norm.  Broken up into six sections, the book packs actionable tips into simple, 140-character blurbs.  It’s perfect for a college junior or senior embarking on a [...]

Blogging as a Branding Tool… for Non-Bloggers

As I’ve written before, blogging builds credibility and is a great branding tool. If you don’t have a blog, there are still ways you can build your brand this way. If you are a blogger, these ideas can benefit you, too. Below are two methods, other than writing your own, to use blogs for personal [...]

Don’t Let Shyness Derail Networking Opportunities

Sweaty palms…warmth in your face….a choked up throat. Is this how you feel when you hear the word “networking?”
It is well established that networking is probably the best and most efficient way to get a job. Yet, just like we know that going to the dentist or doctor consistently is a good practice; many of us neglect things [...]

Build Your Network Wherever You Are

There are so many things I wish I knew when I was 20.  On Monday, Bret Simmons wrote about that topic, and it got me thinking about what I wish I knew then.  I wish I had realized during college how important it was to begin polishing up my professionalism and networking skills from the [...]

How Introverts Can Benefit from Social Media

Your career success hinges on your ability to network with people and promote your professional self.  For introverts, both of these things can be challenging.
The idea of attending a networking event is enough to make some introverts sick, as is the thought of boasting about one’s accomplishments in an interview.  Luckily, social media make it [...]

The Student Athlete Brand

Student athletes inherit a brand that includes descriptors like rugged, fit, and competitive, and this brand can take you a long way if you manage it well. The question is, if you are a student athlete, do you know how to leverage the highlights of the student athlete brand while demonstrating what is also unique [...]

Facebook: Personal Branding Friend or Foe?

Much has been written about the “dangers” of Facebook for job seekers. I often feel like a broken record, reminding students to use privacy settings and be careful what they post. It is an important warning, as employers are increasingly using search engines and social networking sites to screen candidates, as Cassie Holman pointed out [...]

  • Dan Schawbel

    Dan Schawbel is the founder of the Student Branding Blog, the leading personal branding expert for Gen-Y, the best-selling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

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  • Melissa Kong

    Melissa Kong is the editor-in-chief of the Student Branding Blog. She is an Assistant Brand Manager at Time Inc. Home Entertainment where she manages brand extension projects for numerous publications including Sports Illustrated Swimsuit and People.

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