Many students may dread the hours of research that writing papers every semester requires. However, if you know where to look, the process could get much faster and easier.
If you are a student, your should have access to academic journals through your library, but it is still good to know a few outside sources. Here are just a few sites to get you started. Please leave your suggestions in the comments!
General
Pew Research Center
Provides information on the issues, attitudes and trends that shape America and the world.
ipl2
(merger of the Internet Public Library and the Librarians’ Internet Index)
A collection of Internet resources selected by staff for their usefulness in providing accurate and factual information on a particular topic.
Digital Librarian
Dozens of links to informative websites, arranged in alphabetical order.
Encyclopedia Britannica
Who could forget about the good ‘ol encylopedia?
Marketing and Social Media
comScore
A website that measures the digital world.
Nielsen
Providing a global view of what consumers watch and buy.
MarketingSherpa
A research firm specializing in tracking what works in all aspects of marketing (and what does not.)
eMarketer
eMarketer produces over 80 reports a year providing data and insights on the latest Internet topics and trends.
Search Engines
InfoMine
Scholarly Internet Resource Collections
Google Scholar
Search scholarly theses, books, abstracts and articles across many disciplines.
Refdesk
Hundreds of reference sites on its home page: headline news, fact checking, science, business, enyclopedias, and much more. The site may look a little messy at first glance, but there’s lots of great info to be found.
To answer “practical questions”
About.com
Recognized as a top 15 content site and one of the largest producers of original content on the Web.
How Stuff Works
The website says it best: Credible, unbiased, and easy-to-understand explanations of how the world actually works.
Author:
Cassie is a May 2009 University of Wisconsin-Madison Ag Journalism graduate. She recently joined SPARK Advertising in Neenah, Wis. as a public relations specialist. Find Cassie on Twitter, BrazenCareerist, and LinkedIn.
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For practical tips on market research visit http://www.relevantinsights.com/blog