Ringing in the New Year

Happy 2010 Everyone! A New Year means a list of New Year’s Eve resolutions. However, everyone knows that very few people keep them. This year, instead of resolutions (which you won’t keep), make a career list.

1) Get Your Resume in Shape

There are a bunch of things you can do to make your resume stand out in a pile. You can check out two of my blog posts on keeping resumes brief and making your resume stand out. Some of the most important things to do are to change the font that you use on your resume, as well as increase the margins.

2) Pull Together a Portfolio

When you go to an interview, always take a portfolio. In addition, you might want to create an online portfolio. Though you may not be a designer or even be applying for an artistic job, but you should include anything that demonstrates the work you have done in the past, such as relevant group projects and presentations you’ve given. Take these with you on your interview- they show potential employers that you are well-rounded and have specific skills that you can apply to potential work projects.

3) Create a Great Cover Letter

Cover letters are often the first thing a potential employer will read about you. It serves as both a writing sample and a sneak peek into your personality. Make a statement and use your cover letter to create a connection between you and the company. Make it special and memorable.

4) Want to Work in the Digital World? Get a Website, Blog or Both.

Everything is online nowadays, including the job application process. To make things easier for both yourself and for the HR manager or employer who is making the hiring decisions, create a website or blog. You can use WordPress to make a blog that links to your resume, and includes a few samples of your work. Its great to be able to give someone a simple link so that they have access to all of the work you want to show them.
Shannon is a senior at Boston University majoring in Advertising in the College of Communication. She has experience working for NBC Universal in New York City as well as PJA Advertising and Marketing in Cambridge, Massachusetts. She loves clean functional digital design. Digital is the future of advertising and marketing and Shannon likes to stay involved and on trend. Visit her website or follow her on Twitter.

Related posts:

  1. This Year, Why Wait for New Year’s Resolutions?
  2. The Freshman Year Checklist
  3. The Senior Year Checklist

3 Responses to “Ringing in the New Year”

  1. I recently finished my Masters in Marketing here in Australia and at the moment I’m on the process of finding a job. To be honest I found this article quite useful! Thank You Shannon!

  2. avatar Jason Yee says:

    Hi Shannon,

    What advice would you give to undergraduate marketing students in terms of finding internships?



  3. avatar Shannon says:

    You are welcome! Thanks for commenting. Good luck on the job search!

Leave a Reply

You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

  • Dan Schawbel

    Dan Schawbel, the founder of the Student Branding Blog, is a world renowned personal branding expert, the international bestselling author of Me 2.0, as well as the publisher of the Personal Branding Blog.

  • Connect With Dan

  • Chelsea Rice

    Chelsea Rice is the editor-in-chief of the Student Branding Blog. She began her work for just before graduating from Boston University, where she studied journalism and minored in international relations.

  • Connect With Chelsea

  • Recognition

    • Recommended resource - The Washington Post
    • "A terrific way for students to learn about branding" - Lindsey Pollak
    • "Worth checking out" - Psychology Today
    • HR World's top 100 management blogs