Your November Branding To-Do List

Is it just me, or has this semester been flying by? I can’t believe it’s already November. And I can’t be the only one out there who realizes that November will fly by as well.

Don’t let this November go to waste. Here are a few manageable things you can fit in between the holidays and homework to move your brand forward.


That’s it? That’s my first suggestion? Study? Yes, yes it is. While your GPA is not the most important factor in your future career success, it is a piece of the overall image you put forward to potential employers. Your GPA is often a reflection of your work ethic. A strong GPA indicates that you took school seriously and that you put work into your classes. November and December is crunch time for most students, so take the cue and hunker-down with your studies. Wrap-up your fall semester with strong performances in all of your classes.

Nail down your self-pitch

Being able to concisely state who you are as a future professional and where you are headed with your prospective career is a key skill. If you haven’t already developed your self-pitch, now is a good time to work on it. At this point, it’s not about preparing your self-pitch for career fairs or networking events, but it’s for spending time with your family around the Thanksgiving holiday. As usual, you’ll get questions about school and your future plans. Be ready to answer those types of questions head-on to derive the greatest benefit…

“Network” with family

As you’re answering the inevitable future and career questions from family, enlist their assistance in achieving your goals. Do they have any contacts in the field you’re pursuing? Get tips and collect referrals to professionals in your field. After Thanksgiving weekend, begin reaching out to those professionals, and I would suggest trying to set up meetings or informational interviews with them over the winter break. Family friends, people who would be considered warm contacts, will likely be more receptive to your request and will hopefully be willing to take time to connect with you. Ultimately, this can help further your internship or job search.

Make the most of what remains of the fall semester with these three simple things. You’ll thank yourself that you did.


Laura serves as Internship Coordinator at the University of Wisconsin-Whitewater in the office of Career & Leadership Development.  In this role, Laura advises students who are pursuing internships, assists employers with intern recruitment, and supports university faculty who oversee academic internships.  She also provides students with job search readiness assistance through presentations, individual counseling, and social media.  Laura earned her bachelors degree from the University of Wisconsin-Madison, where she majored in French and Political Science, and she received her masters degree in Counseling from UW-Whitewater.  To learn more about Laura, read her blog, follow her on Twitter, or connect on LinkedIn.

Related posts:

  1. Personal Branding with Purpose: What’s Your Intention?
  2. Learn to Appreciate Your Own Brand
  3. Build Relationships to Build a Career

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